News

Isle of Barra Rum Debuts New Black Forest Expression

Published by
Maythe Monoche

}The Isle of Barra Distillers has introduced its latest creation, drawing inspiration from the “darker, more mystical side” of its island home. According to The Spirits Business, the new Isle of Barra rum features dark forest flavors, bright orange peel, and a mellow coconut finish. This combination aims to evoke the wild landscape of the Outer Hebrides in every glass.

Sensory Journey and Tasting Notes

Experts at The Spirits Business describe the nose as offering a “soft coastal character” that transitions into “ripe black cherry and dark berry fruit.” Additionally, layers of caramel and vanilla provide a smooth aromatic base. On the palate, rich black cherry takes center stage, while the Isle of Barra rum concludes with a finish that feels “long and warming.”

A Message from the Founders

CEO and co-founder Michael Morrison expressed immense pride in this 38% ABV release. Speaking to The Spirits Business, Morrison noted that “Black Forest is a rum designed not just to be tasted, but to be discovered.” He further characterized this Isle of Barra rum as “exciting, rich and absolutely delicious,” attributing its depth to the wild island environment.

The Signature Serve

To highlight the spirit’s versatility, the brand suggests using the Isle of Barra rum in premium cocktails. Their signature recommendation, the Black Forest Rum Old Fashioned, pairs 50ml of the spirit with black cherry syrup and aromatic bitters. This serve enhances the dark fruit notes that define the new expression, which retails for £36 (US$48).

Growth and Future Expansion

Michael Morrison and his wife, Katie, founded the distillery in 2017 and have overseen significant recent success. The Spirits Business reports that revenues for Isle of Barra rum rose by 13.5% in 2025, supported by a 24% year-on-year increase in production. Furthermore, the producers recently invited whisky enthusiasts to invest in casks and equity as they prepare to open a new distillery facility in 2027.

The Evolving Portfolio of Isle of Barra Rum

As the brand scales its operations, this latest addition strengthens its position in the craft spirits market. By blending traditional island identity with innovative flavors, the Isle of Barra rum continues to attract a global audience. Whether enjoyed neat or in a cocktail, the Black Forest expression represents the next chapter in the distillery’s ambitious growth story.

Source of information

The Spirits Business Article — Isle of Barra debuts Black Forest rum, written by Lauren Bowes

The image of the article is courtesy of © 5PH via Canva.com

Maythe Monoche

Maythe Monoche is a Venezuelan social communicator and poet with an international career, specialized in marketing and content strategy. Since 2024, she has been editor of TheRumLab.com, sharing stories about a spirit deeply intertwined in her homeland’s culture. Her work blends creative writing, editorial production, and storytelling with UX methodologies, helping brands and media outlets across different countries craft messages that are not only read, but also felt.

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