Ron Legendario Añejo Oro, The New Cuban Rum

Ron Legendario is one of the most popular Cuban rum brands worldwide. Recently, it launched Ron Legendario Añejo Oro, adding a new variety of rum to its extensive portfolio. This unique rum is aimed at a young audience that enjoys life with every sip. With character and high quality, Ron Legendario Añejo Oro is handcrafted from an aging process that results in a delicate and intense flavor to enjoy on the rocks or in cocktails. 

The brand’s Maestro Ronero has used legendary techniques that have made this rum feature a soft and intense mouthfeel and smooth notes as it travels the length and breadth of the palate. In particular, its balance is obtained from its natural aging in the most select American white oak barrels. In general, it showcases a shiny amber color with a soft and deep aroma. 

With its launch campaign, “Let the party begin,” the brand seeks to get closer to the younger generation, betting on a product associated with fun and an explosion in the form of exceptional moments to enjoy and share. For the brand, Ron Legendario Añejo Oro represents the perfect union between the highest quality product and unparalleled experiences.

The history of Ron Legendario is linked to that of Cuba itself. Its origin dates back to 1946, and since then, it has continued to be made entirely on the island, keeping its traditional manufacturing methods intact. It is precisely this desire not to lose its soul, one of the characteristics that has led Ron Legendario to make its way internationally as one of the reference brands in the spirits sector. 

All the varieties that Ron Legendario sells are produced by combining different vintages of rum between 3 and 15 years old. Each step of the elaboration process is carried out under the careful supervision of its master rum makers, who are responsible for keeping alive the legacy of the original recipes that have made Legendario a unique rum. Today, Ron Legendario brings the essence of authentic Cuban flavor to the world. With its own offices in Spain, Italy, France, South Korea, and part of Latin America, Legendario has become, in its own right, one of the best-valued rums on four of the five continents.

Featured image source: Ron Legendario