New Gold Spiced Rum From The Kraken Is Here!

The Kraken® Rum, the original and most popular black spiced rum, has emerged from the depths of the ocean to launch a new product in the gold spiced rum segment. The Kraken Gold Spiced Rum, a silky and luxurious liquor, has arrived to become the new gold standard among seafaring officers.

Product: Kraken Gold Spiced Rum

To set a new standard for drinking pleasure, we present THE NEW GOLD STANDARD, a gold-spiced Caribbean rum that is opulent beyond description and may be the only thing the fabled beast known as “the Kraken” adores as much as its storied black ink. Sweet brown aromas of caramel, wood, and banana bread greet the nostrils upon the first introduction to The Kraken Gold Spiced Rum. Molasses and black spices give way to caramelized sugar, with a hint of toasted wood and vanilla in the aftertaste.

According to Proximo Spirits’ SVP of Marketing Lander Otegui, “gold spiced rum occasions are now the highest among the rum category,” so the company is “proud to introduce this new offering from The Kraken,” which has its own distinct taste character. With its superior flavor that we know fits what our customers are looking for, we are certain that this product will become THE NEW GOLD STANDARD in spiced rum.

The Kraken Gold Spiced Rum emerged as the undisputed winner of a survey performed among the most famous brands of spiced rum. Proximo Spirits hired an independent research firm to conduct a random taste test against Captain Morgan®, a rival brand in the same category. According to the findings, more than 70% of drinkers choose The Kraken Gold Spiced Rum over Captain Morgan Original Spiced Rum. In addition, respondents strongly called The Kraken Gold Spiced Rum “the smoothest” and praised its “superior taste.”

Inhale a caramel-oak-banana-bread brew. Sweet cinnamon undertones in the creamy vanilla flavor. Tastes like black spices and molasses that eventually give way to burnt sugar. Lightly toasted wood and vanilla in the aftertaste.

The suggested retail price of a 750ml bottle of Kraken Gold Spiced Rum is $21.99, and the alcohol content is 35%. It comes in packages of both 1 and 1.75 liters.

PROJECT NEW CAMPAIGN “TALE OF GOLD”

The Kraken Gold Spiced Rum has introduced a new graphic promotion called “Tale of Gold” to take the rum from the glass to the screen. Directed by Rich Lee, who worked on the first three Pirates of the Caribbean movies, the commercial transports viewers to the ominous realm of the Kraken. The story of some unworthy pirates who attempt to take the Kraken’s wealth from its cave is revealed through dark and ominous graphics.

SWEEPSTAKES FOR THE KRAKEN GOLDEN HOUR

The Kraken is marking the launch of its Gold Spiced Rum by offering customers the chance to win a Golden Hour adventure in the Dominican Republic before it returns to the depths of the ocean. Scan the QR code or go to KrakenGoldenHour.com for details on how to join The Kraken Golden Hour Sweepstakes and potentially win a vacation for two to the island where The Kraken Rum is produced.

You can register for free and stand a chance to win without having to spend any money. You can’t increase your odds of winning by buying merchandise. To enter, you need to be at least 21 years old and a legal citizen of the United States or the District of Columbia.

On February 1, 2023, at 12:00 A.M. EST, registration will open, and it will close on June 30, 2023, at 11:59 P.M. EST. Scan the QR code with your mobile device’s camera to enter, and check www.krakengoldenhour.com for full Official Rules, including qualifications, reward description, and estimated market value. A chance lottery was used to choose the winner.

The odds of winning depend on the overall number of qualified entries submitted. No reward includes an alcoholic refreshment of any kind. Not valid in jurisdictions where such offers are banned. PROXIMO SPIRITS, INC., 3 SECOND STREET, SUITE 1101 JERSEY CITY, NEW JERSEY 07302 SPONSOR.