British producer DropWorks Clear Drop rum has reclaimed a coveted spot on the cocktail list at Mallow, the plant-forward sister to Mildreds in London. The seasonal serve marks the second time the restaurant group has selected the Nottinghamshire-made spirit for its summer menu.
Mallow’s bartenders combine DropWorks Clear Drop rum with falernum, coconut, pandan, and fresh citrus to create a “refreshing, nutty-sweet” Coconut Daiquiri. Founder and master distiller Lewis Hayes told The Spirits Business that the drink “delivers an exceptional experience, with rich coconut melding into the subtly fruity notes of our Drop for a smooth tropical harmony.”
Hayes launched DropWorks in 2023; the site now claims to be Europe’s biggest rum distillery. Just months after opening, DropWorks Clear Drop rum appeared at five Mildreds and two Mallow locations—its first on-trade listings. Two years later, the brand has broadened its reach to venues such as Stray in Manchester and Sister Ray in Liverpool while eyeing “hundreds more” accounts nationwide.
The distillery appointed former Diageo executive Graham Appleyard as CEO earlier this year. Under his guidance, DropWorks aims to triple sales by 2025 and position DropWorks Clear Drop rum as the UK’s go-to premium white rum.
- DropWorks Clear Drop rum stars in Mallow’s Coconut Daiquiri for summer 2024.
- The partnership underscores Mallow’s focus on carefully sourced ingredients.
- DropWorks continues rapid UK expansion with plans for significant on-trade growth.
- New CEO Graham Appleyard targets a threefold sales increase by 2025.
Expand Your Rum Horizons! Get exclusive stories, expert insights, and industry updates straight to your inbox!
The Spirits Business Article — DropWorks Rum rekindles Mallow listing, written by Miona Madsen
The image of the article is courtesy of © pixelshot via Canva.com
Women Leading Rum & Spirits (WLR&S) announces the launch of the first International Bootcamp Zafra…
In 2001, Jean-Sébastien Robicquet founded Maison Villevert in France’s Charente region with a clear ambition:…
After a successful European rollout, the first rum of Costa Rica now arrives in the…
With more than 30 years devoted to the craft of rum, Magda López stands as…
For much of last year, the ready-to-drink category carried a familiar label: the industry’s bright…
Pernod Ricard recorded a challenging first half, as Pernod Ricard H1 sales fell sharply under…
