San Francisco Rum Festival 2023: An Educational and Premium Celebration of Rum Culture
TheRumLab is honored to announce the celebration of the 8th edition of the San Francisco Rum Festival on Saturday, September 16 at Hibernia Bank (1 Jones St, San Francisco, CA 94102). In an elegant and select environment, we will present a careful selection of brands that embody the education and awarding of the rum category.
The Revitalization of Rum in the U.S. market
Before the American Revolution, rum was the most consumed spirit drink in the country. Today, we are witnessing a renaissance, with California positioning itself as one of the largest consumer markets for rum in the US. market Part of a series that includes festivals in Puerto Rico, Miami, New York, Los Angeles, and Chicago, this event attracts hundreds of industry professionals, rum aficionados, tourists, and locals.
Webinar agenda
Program for Saturday, September 16
The Spirit of Haiti, presented by La Maison & Velier, VIP only (2:15 – 3:00 pm)
Discover Haitian terroir through its native distillate, Clairin. It delves into the specific differences that give Clairin its unique character, as well as exploring the representative styles of five individual producers, each from a different village.
Speaker: Johann Jobello
Monymusk Overproof – More Than a Spirit: Culture and Identity, VIP Only (3:15 pm – 4:00 pm)
In this VIP seminar dedicated to Monymusk Overproof, you will explore more than just a spirit, embracing its unique culture and identity. Featured personalities from the iconic Jamaican brand Monymusk Rum will be present, including Robert Gordon, who is a blender, and Kimberly Williams, a Master Blender trainee. Moderation will be led by Adrienne Stoner. Join us to immerse yourself in the rich history and tradition behind Monymusk rum. San Francisco Rum Festival.
Why Rum Is Capturing the Attention of Whiskey Enthusiasts (4:15 pm – 5:00 pm)
Panelists: Liz Rhoades, Astrophel “Troy” Arquiza, Karthik Sudhir.
Previously underappreciated by many whiskey connoisseurs, rum is starting to gain significant traction among bourbon aficionados. Which rums are attracting the attention of whisky lovers and why? Also, how could a rum aficionado help his friends who prefer whisky to develop a taste for rum? During this panel, subject matter experts will share their perspectives and provide valuable feedback. San Francisco Rum Festival.
100% own-grown rum (5:15 pm – 6:00 pm)
Speakers: Zan Kong, Justin D’Olier, Steve Jefferson.
Currently, numerous rum distilleries acquire their raw materials from other countries or from different suppliers within their national territory. It is rare to find brands or companies that offer 100% rum grown on their own farm. In these seminars, you will have the opportunity to learn about and taste exquisite rum produced 100% from your own cultivation (estate-grown).
The Holy Trinity and Other Tropical Potions (6:15 pm – 7:00 pm)
Speakers: Kiowa Bryan, Raymond Edwards, Bryan Inman
Rum cocktails are much more than a simple combination of lime and sugar. Each of these cocktails and spirits has fascinating stories, beliefs and traditions that are rooted in the islands they come from. In this seminar, we will explain in depth the history and rituals surrounding rum drinks from different Caribbean islands, so that the next time you prepare a batch of cocktails, you can accompany them with a repertoire of interesting stories.
Program for Sunday, September 17 – Seminars at Trader Vic’s
Spices & Tiki: Jamaican Flavors in Cocktails (12:30 pm – 1:20 pm)
Immerse yourself in a sensory experience through the evocative world of Tiki cocktails with a Jamaican twist. In this seminar, you’ll learn the art of using iconic Jamaican spices, such as Jamaican pepper, to reimagine classics like Nui Nui, Pearl Diver Punch, and Three Dots and a Dash.
Under the guidance of Tiki Lindy, a renowned mixologist and educator in the world of spirits, we will explore the harmonious blend of native Jamaican spices with the deep richness of Jamaican rum. In addition, you will have the opportunity to learn how to create spice-infused syrups in a masterful way and discover the charm of exotic and lesser-known spices that have the potential to transform your cocktails.
Don’t miss this unique opportunity to elevate your mixology skills, using the vibrant flavours of Jamaica. Accompanied by Tiki Lindy and Bryan Inman, this journey promises to delight you and expand your knowledge in the art of cocktail making.
Sponsored by: Myrtle Bank Jamaican Rum
Mai Tai: Hawaii’s Official (Unofficial) Cocktail Party
(1:40 pm – 2:30 pm)
Mai Tai is recognized as the “national drink of Hawaii” and is often called the “king of tiki cocktails,” as cited by Dine with Drinks. We invite you to join our expert panelists, Steve Jefferson, Kevin Crossman, and Kyle Reutner, to delve into the rich history of this iconic cocktail in Hawaii. In addition, you will learn first-hand how contemporary Hawaiian rum producers are taking the key ingredient of this beverage to new horizons in the 21st century.
The Conceptual Mistake of Spanish Style Rums (2:50 pm – 3:40 pm)
There is clearly a misconception about how a Spanish-style rum should be made and what its flavor profile should be. In this seminar, attendees will have the opportunity to understand that rums can vary considerably between different Spanish-speaking countries. Panelists Fede J. Hernández, Miguel Sequeira Torres, and Otto Flores will explain and demonstrate how rum varies from country to country, providing a clear and educational perspective on this appreciated distillate.
Additional Information
Location:
– September 16: Hibernia Bank, 1 Jones St, San Francisco, CA 94102
– September 17: Trader Vic’s
– Age: +21 (valid ID required)
– Dress code: Elegant casual; beachwear not allowed
– Transportation: Lyft or Uber is recommended due to limited parking availability
– Tickets: Available through Eventbrite, with a flexible transfer policy for easy access
– Website: San Francisco Rum Fest
We urge all attendees to purchase tickets only through authorized channels to ensure validity.
About TheRumLab.com
TheRumLab.com is a pioneer in the promotion and education of rum, being the producer of a series of recognized festivals in different US cities. (US and Puerto Rico)
