RUANG KHAO SIAM SAPPHIRE: Thai Premium Rum Gem Makes Global Debut Blending East and West
ThaiBev Marketing Company Limited proudly presents “RUANG KHAO SIAM SAPPHIRE,” an exquisite premium rum brand that is making its debut on the global stage, marking a fusion of the East and West.
This exceptional creation faithfully preserves the original recipe that dates back to its inception in 1786. “RUANG KHAO SIAM SAPPHIRE” is a historical rum that blends the knowledge from both sides of the world, delivering a distinctive flavor and a rich aroma that promises a one-of-a-kind experience for consumers worldwide.
As a leading spirits marketing company, ThaiBev Marketing Company Limited is confident that its ‘Premiumization’ strategy will serve as a driving force for the successful global launch of RUANG KHAO SIAM SAPPHIRE. This unique rum perfectly embodies the seamless integration of time-honored traditional production methods and artistic influences, harmoniously merging the best of Western and Eastern traditions.
The use of premium raw materials, notably the high-quality sugarcane sourced from Thailand, ensures outstanding quality throughout the entire production process, from planting to harvesting. Thailand’s hot and humid climate provides the perfect conditions for cultivating sugarcane, a pivotal ingredient in the production process. Through a meticulous distillation process in copper pot stills, the sugarcane is transformed into a delightful and nuanced flavor profile.
Following this, the resulting product is carefully aged in oak casks, imparting a rich, full-bodied, and aromatic flavor. The taste profile of this remarkable rum is reminiscent of a precious gem from the heart of Thailand.
For those eager to experience the unique qualities of RUANG KHAO SIAM SAPPHIRE, the opportunity is now available at all Duty Free King Power branches for your sampling pleasure.
Source: Thai Beverage Public Company Limited
Featured image: PR Newswire
